






Milk Drunk Club
Milk-Aholic Toddler T-Shirt 6-24 months
Color:Heather Columbia Blue
Size:6-12m
Quantity:
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Color:Heather Columbia Blue
Size:6-12m
Quantity:
Color:Heather Columbia Blue
Size:6-12m
Quantity:
- Stronger brand voice - More playful, confident, and celebration-focused
- Better age targeting - Shifted from "toddler" language to "baby" (matches 6-24m sizing)
- Premium positioning - "liquid gold connoisseur," "refined taste"
- Parent humor - Acknowledges the reality of cluster feeding and 3 AM sessions
- Emotional connection - Celebrates the baby's "passion" and "standards"
- Better structure - Clear sections with scannable benefits
- Practical benefits - Mentions spill-resistance and skin-to-skin comfort
- Gift positioning - Expanded the gift angle with specific occasions
- Memorable closing - "Addiction to excellence starts early" reinforces the premium theme
- More confident and celebratory
- Less apologetic about breastfeeding
- Acknowledges parent experience with humor
- Positions the baby as having sophisticated taste rather than being "demanding"
Size guide
WIDTH (inches) | LENGTH (inches) | FITS BABY WEIGHT (LBS) (lbs) | EUR SIZE | |
6-12m | 10 1/2 | 12 1/4 | 16-22 | 74 |
12-18m | 11 | 13 1/4 | 22-27 | 80 |
18-24m | 11 1/2 | 14 1/4 | 27-30 | 86 |